We are a
…that has found the perfect symbiosis between consumer research, technological innovation, marketing trends and strategic thinking. And we’ve achieved this by challenging the status quo time and time again!
Unusual though it may seem, our consumer research is led by a computer scientist and our technological innovation is led by a sociologist.
By way of this approach, we encourage our researchers to consider technical possibilities, and computer scientists to understand that we research people, not binary code. And we can say that this unconventional set up has brought us great success!